A wide range of solutions to
Using our proprietary algorithms to
A consumer analytic solution to
Building strategies to
Conzoom is a market research company that leverages technology and new sources of information to offer its clients more relevant insights, through ad-hoc projects and with proprietary solutions “In-a-Box”
Conzoom adds the social segments in all of its market research projects, as well as in its clients’ CRM
Build stronger brands in a social world
Segment consumers based on their influence
Integrate the most relevant channels
Our mission is to help advertisers build their brands more effectively in the social world by providing actionable data and insights that add “context”, attitudes, brand and media affinities to consumer behavior.
Develop winning brand communication strategies (on & off) that optimise the influence of touchpoints and the consumer social profile and influence
Get foundational category & consumer knowledge to start or improve Digital & Social Media strategies
Develop cross-media campaigns and integrate Digital & Social Media more efficiently in brand media strategies
Set & measure specific brand objectives for social media and integrated campaigns
Who are the Influencers and how involved are they in the category?
What are the opportunities for improvement across the brand funnel and type of consumer?
What media should I integrate to maximise reach and activation?
Understand the "social profile" and the potential of influence of your consumers, their category usage and their brand and media affinities
Identify the most relevant touch points, content and messages to reach and engage with each "social segment"
Measure the impact of campaigns on "social conversations" and brand health across targeted consumers and touch points
Our latest projects